Managing Budget Expectations for Your Sales Reps

  • Wednesday - 2:00 PM - 3:00 PM
  • Northwestern/Ohio - Floor 6
  • #PMDMC18

How do you set realistic goals for your sales reps that motivate but don’t defeat? What is the right amount of growth to expect from individual reps? How much new business will a first-year sales person bring in? How much new business is fair to expect from your top biller who is busy with many key accounts? And how do you redistribute accounts for the good of the station? Join us for this sales manager pow-wow.

Corporate Support, Broadcast Agnostic


Jared Blass | Vice President – Underwriting & Corporate Support | Public Broadcasting Atlanta

Tracy Roe | Business Development Director | NET

Nebraska’s PBS and NPR Stations

Tom Smith | Director Strategic Relations and Business Development | KEXP