Crisis Communications: How to Have a Plan in the Middle of Chaos

  • Wednesday - 2:00 PM - 3:00 PM
  • Denver/Houston/Kansas City - Floor 5
  • #PMDMC18

“By the time you hear the thunder, it’s too late to build the ark.” What’s your communications plan if and when a crisis of any kind happens in your organization, or even within our industry as a whole? Are you prepared? Who can help? What kind of crisis can you really prepare for? And are there times where communicating less with stakeholders is the best option? In this hands-on session, we’ll work together to understand the changing landscape of trust and the new crisis-operating realities facing all organizations today. At this session, you’ll have an opportunity to learn from the experiences of other organizations that have weathered the unthinkable, and then put it all into practice!

Marketing/Engagement, Broadcast Agnostic


Betsy Berger | Director of Communications | Chicago Public Media

Matt Coldagelli | Senior Vice President Crisis & Issues Management | Edelman

Andrew Liuzzi | Executive Vice President Crisis & Risk Management | Edelman