"Local That Works:" Connecting Great Engagement Ideas With Your Station

  • Wednesday - 3:30 PM - 5:00 PM
  • Addison - Floor 4
  • #PMDMC18

Over the course of the last two years, the "Local That Works" project has collected more than 160 outstanding real-world examples of community engagement and local station outreach efforts from across public media. The best part of these ideas? They are replicable, scalable, and, most importantly, they strengthen the impact of public media in our local communities. Hear from some of the project participants, and learn how you can access the growing database of examples, as well as other tools, so you can implement these ideas when you get home from PMDMC.

Marketing/Engagement, Broadcast Agnostic


Courtney Hurtt | Associate Director Product Strategy & Business Operations | WDET

Sigrid Peterson | Online Content Editor | Wisconsin Public Television

Ross Reynolds | Executive Producer of Community Engagement | KUOW Puget Sound Public Radio

Kevin Reynolds | Community Relations Manager | Cincinnati Public Radio

Mike Russo | Director of Marketing | KCUR