The art of using social networks to find, connect with, and cultivate sales prospects is still very much a work in progress for many stations. We struggle with how best to leverage social platforms for sales, and to keep up with how our clients themselves are using social media to further their local business goals. But social selling is now the way to develop meaningful relationships and build trust with potential customers that keep you — and your station brand — front-of-mind, so you're the natural first point of contact when a prospect is ready to buy. Join us for this lively social-selling workshop, and walk away with a solid plan to enhance your professional brand online that will include social media best practices you can put to use immediately to help you sell more.
Corporate Support, Digital, Broadcast Agnostic
Kim Alexandre | VP/Senior Consultant | Center for Sales Strategy