Are stations converting their audience into more donors and revenue? Is public radio’s fundraising potential growing? What impact is Passport having on public television donor files? What's next for sustainers? Get ready for a data deep-dive into the state of public media fundraising. Learn about trends that are driving our greatest successes and biggest challenges, with an emphasis on sustainers, donor acquisition, and upgrading.
Membership, Broadcast Agnostic
Deb Ashmore | Senior Fundraising Analyst | Target Analytics
Craig Oliver | Director of Research | Greater Public
Carol Rhine | Principal Fundraising Analyst | Target Analytics