I Pity The Fool… Who Doesn’t Grow Their Calendar Year-End Fundraising

  • Thursday - 11:45 AM - 12:45 PM
  • Addison - Floor 4
  • #PMDMC18

Upwards of 50% of all revenue occurs at calendar year-end for many nonprofits. It is the single most critical time of year to ensure campaigns are coordinated and tactics reflect a cohesive fundraising strategy, especially on digital platforms. But how do we deepen #GivingTuesday, broaden digital campaigns, and grow individual giving results at year-end? Join us as we explore fundraising practices and strategies to ensure fools aren’t suffered this year-end.

Membership, Digital, Broadcast Agnostic, People's Choice


Dawn Bayman | Director of Development | KSPS-TV

Tim Oleary | Managing Partner & CEO | Next Generation Fundraising

Isabel Shea | Associate Director of Online Fundraising | WETA