Inspiration Keynote: Jonah Berger, sponsored by APM

  • Wednesday - 3:45 PM - 4:45 PM
  • Landmark A-C
  • #PMDMC19

Join us for an exciting keynote presentation with Jonah Berger, professor at the Wharton School of Business and bestselling author of “Contagious.”

We know that social talk is often the most powerful influencer of what we buy, watch, read, and eat. But why do we share some things and not others? In “Contagious,” Berger identifies the actual science behind why some ideas spread more quickly from one person to another.