Not Just for Buildings Anymore: Campaigns for Public Media

  • Wednesday - 9:30 AM - 10:45 AM
  • Cotton Bowl
  • #PMDMC19

For decades, most major public media campaigns focused on raising funds for buildings and equipment—traditional capital campaigns. Today, many stations are using campaigns to raise money not just for capital expenses but for new programming, evolving technology, recruiting and retaining talent, endowment, and other initiatives as well. Hear how other organizations and stations are raising major gifts, planned gifts, and blended gifts in campaigns to support needs and ambitions beyond bricks and mortar.


Luke Dennis | Development Director | WYSO
Dawn Flinsch | Operations and Campaign Manager | Minnesota Public Radio ǀ American Public Media Group
Cheryl Ikemiya | VP and Chief Development Officer | Oregon Public Broadcasting
Randi Yoder | SVP and Chief Philanthropic Development Officer | Minnesota Public Radio | American Public Media